If you know what’s good for you…

Do you remember those brilliant nostalgic adverts where they reminded you to eat cornflakes like you did when you were a kid – and you got a box and it made you feel about seven?

This advert is the same, except it’s for The Weetabix – a reggae group made up of Cockney skinhead football yobboes who happened to have been born wheat biscuits.

Actor Bob Hoskins did an East End gangster voice for the lead Weetabix. It was one of his finest ever roles, at least as good as the East End gangster voice he did in all of his films.

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